Forrester Wave - Data Governance Solutions Q3 - 2025
The Forrester Wave™: Data Governance Solutions, Q3 2025
Data governance has outgrown its compliance roots: In
today’s AI-fueled and data-saturated enterprise, it’s the control plane for
trust, agility, and scale. The next frontier isn’t just about managing metadata
— it’s about activating it. Agentic AI is setting the pace for the market,
promising self-driving governance systems that automate classification, policy
enforcement, and remediation while keeping humans in the loop. Recently
announced acquisitions in the industry reflect the growing importance of this
shift — leading technology providers are prioritizing data governance as a
cornerstone for enabling AI readiness and advancing agentic AI capabilities.
Looking forward, as organizations shift from managing data to monetizing it,
the most advanced solutions are enabling governed, reusable data products to
flow through dynamic marketplaces — fueling AI models, accelerating insights,
and unlocking new value streams across the business.
Data governance solutions customers using this evaluation to
inform a purchase decision should consider providers that:
- Infuse
governance workflows with automation and AI. The most advanced
platforms embed AI across the stack — from classification and policy
detection to rule generation and remediation. Agentic AI is emerging as a
key differentiator, enabling systems to act autonomously while encoding
human intent. While many capabilities remain nascent, the direction is
clear: Governance is becoming self-steering. Buyers should assess how
vendors are operationalizing AI — not just as a feature, but as a
foundation for scale, consistency, and speed.
- Empower
business users and stewards with intuitive, intelligent experiences. Governance
must scale beyond specialists. Business users, data stewards, and domain
experts need no-code access to trusted data, along with intelligent
guidance to use it responsibly and effectively. The strongest platforms
combine role-based personalization, embedded collaboration, and AI-driven
recommendations to support data literacy, accelerate insight, and reduce
dependency on central analytics teams.
- Align
governance capabilities with business value creation. Governance
is evolving from a defensive posture to a strategic enabler. The most
mature platforms support governed data sharing, AI model readiness, and
the creation of reusable and insight-ready data assets. Buyers should look
for solutions that align governance with business outcomes — enabling
faster decision-making, reducing risk, and laying the groundwork for
intelligent data products and dynamic data marketplaces.
Evaluation Summary
The Forrester Wave™ evaluation highlights Leaders, Strong
Performers, and Contenders (see Figures 1 and 2). We intend this evaluation to
be a starting point only and encourage clients to view product evaluations and
adapt the findings based on their priorities using Forrester’s interactive
provider comparison experience.
Figure 1 - Forrester Wave™: Data
Governance Solutions, Q3 2025
Figure 2 - Forrester Wave™: Data
Governance Solutions Scorecard, Q3 2025
Leaders
Atlan
Atlan entered the market in 2018 with a goal of modernizing
metadata management. Its solution has evolved into a data governance platform,
with an architecture centered on a metadata lakehouse and active metadata
automation.
- Strategy. Atlan’s
strategy focuses on activating metadata as a dynamic layer for governance,
collaboration, and AI enablement. The company’s roadmap mirrors its vision
to set AI-native governance, proactive policy execution, and role-based
personalization at the core of an intuitive and intelligent governance
engine. With an integration-first approach, the solution enables seamless
alignment with existing data environments, supporting fast deployments and
embedding governance directly into daily workflows. Its superior adoption
across customer organizations reflects its ease of use and commitment to
data literacy, equipping users to better understand, trust, and translate
data into insights.
- Capabilities. Atlan
offers features that are among the best in class for policy management,
stewardship, and collaborative governance. Its knowledge graph and
AI-powered automation support clear data ownership, surfacing
policy-relevant context and automating governance workflows. Built-in
collaboration tools and personalized experiences drive adoption across
technical and business users. To better support federated teams, Atlan
should improve access to granular reporting metrics and executive
dashboards.
- Customer
feedback. Users consistently praise Atlan’s ease of use,
flexibility, and responsiveness. They highlight its intuitive UI, strong
lineage and smart search capabilities, and seamless integration across the
data stack. Atlan is a Customer Favorite in this evaluation.
- Forrester’s
take. Atlan is a top choice for organizations seeking a modern,
AI-native governance platform that blends intelligent automation with deep
integration and broad user accessibility.
View Atlan’s detailed scorecard.
Alation
Founded in 2012, Alation looks at data governance through an
agentic lens that prioritizes automation, embedded intelligence, and business
alignment. The platform has evolved from a traditional catalog into a modular
end-to-end governance solution.
- Strategy. Alation’s
differentiated strategy centers on shifting governance from passive
documentation to intelligent, agentic workflows. Its bold vision is to
organically embed governance into daily workflows and align metadata with
business outcomes. To execute its vision, the company has strategically
optimized its product organization to accelerate delivery. It has also
refocused its roadmap and investments on AI-native capabilities: agent
SDKs for automation, data product builders for reuse, embedded data trust
controls, and a semantic marketplace to surface context-rich data products
tailored to business needs.
- Capabilities. Alation
delivers excellent capabilities in cataloging and collaborative metadata
curation, with AI-powered features for data enrichment and policy
enforcement. A key differentiator is its data marketplace and product
builder modules, designed to operationalize governance and accelerate
data-to-value workflows. In recent years, Alation has listened closely to
its customer-led community and laid a solid foundation for AI governance,
with early investments in intelligent policy suggestions, automated
stewardship triggers, and context-aware recommendations to support
scalable and low-friction governance. Data observability is a key area for
improvement.
- Customer
feedback. Customers highlight Alation’s intuitive UX, flexible
integration, and superior collaboration features as standout strengths
that help drive broad adoption across business and technical teams. Native
data quality and observability are high on customers’ wish lists.
- Forrester’s
take. Alation is ideal for enterprises embracing federated
governance and seeking an agentic, AI-augmented platform to embed
intelligence into everyday workflows.
View Alation’s detailed scorecard.
Informatica
Founded in 1993, Informatica delivers enterprise-grade data
governance through its Intelligent Data Management Cloud (IDMC). The platform
unifies cataloging, quality, privacy, and governance into a single,
cloud-native architecture, powered by its CLAIRE AI engine.
- Strategy. Informatica’s
strategy focuses on enabling trusted, AI-ready data through
metadata-driven governance. Backed by over $250 million in annual R&D
spend and recent acquisitions in privacy and access management, it’s
expanding its AI capabilities. Its roadmap emphasizes agentic automation,
AI governance, and intelligent policy enforcement, led by CLAIRE Copilot
and CLAIRE GPT, listening closely to the clear feedback of its extensive
customer community. While ideal for enterprise initiatives, the platform’s
scale, complexity, and pricing models can challenge adoption by smaller
teams without stronger support for platform usage.
- Capabilities. IDMC
offers superior metadata management and glossary creation as well as
strong automated lineage, with a generous range of connectors and deep
field-level scanning. It excels at data enrichment and has best-in-class
quality and impact analysis, with CLAIRE powering classification, policy
detection, and rule generation. Unified remediation workflows with
intelligent automation are key differentiators, while advanced
functionalities, such as group-based approvals and parallel processing,
are among its customers’ enhancements requests.
- Customer
feedback. Customers value Informatica’s comprehensive cataloging,
classification, and integration capabilities; they frequently cite
CLAIRE’s automation and the platform’s scalability as strengths. They note
clearer roadmap communication, simplified adoption paths, and composable
pricing models as areas for improvement.
- Forrester’s
take. Informatica is a strong choice for enterprises that manage
complex data estates and want a scalable, AI-powered platform with a clear
agentic vision and unified governance across metadata, policy, and
quality.
View Informatica’s detailed scorecard.
Collibra
Collibra was founded in 2008 in Belgium. It offers a mature,
configurable governance platform with a metadata management core. The vendor’s
customers include large enterprises with highly regulated governance needs and
legacy data estates.
- Strategy. Collibra’s
strategy is grounded in delivering a flexible, enterprise-grade solution.
Its knowledge graph and customizable operating model remain core
differentiators, supporting its vision to unify and enable access to data
across platforms and roles. Collibra’s roadmap reflects its excellent
innovation efforts and strong community involvement, showcasing
AI-assisted policy enforcement, semantic modeling, and deeper integration
with popular collaboration tools. However, Collibra’s pace of delivering
anticipated enhancements has been uneven.
- Capabilities. The
platform excels in classification, data observability, and policy
modeling, supporting complex regulatory frameworks. Its lineage and impact
analysis features suit audit and compliance use cases, and its workflow
engine supports granular role-based responsibilities. Collibra allows for
complex configurability, but this can backfire: Policy enforcement
customization can require manual efforts, posing challenges for
organizations seeking faster time to value or speedy companywide rollout.
Collaboration features have improved significantly in recent years but
remain an area for improvement.
- Customer
feedback. Customers recognize the depth and flexibility of a
solution crafted into one seamless platform but cite a steep learning
curve among nontechnical users. They also note the slower rollout of
sought-after features like AI governance and data productization as
challenges.
- Forrester’s
take. Collibra is best suited for enterprises with complex
governance requirements and that require deep configurability.
View Collibra’s detailed scorecard.
Strong Performers
data.world
Founded in 2016 and recognized as a B Corp-certified
company, data.world offers a knowledge-graph-based governance platform. Its
lightweight, cloud-native architecture targets intuitive UX and fast time to
value, particularly in hybrid and modern data lake environments.
- Strategy. Powered
by its semantic knowledge graph, data.world’s strategy centers on
metadata-driven collaboration. Positioned as a modern alternative to
legacy platforms, data.world prioritizes usability and extensibility over
deep vertical specialization. It’s differentiated by its pricing model and
transparency. Its roadmap follows market developments, focusing on
AI-driven enrichment, workflow automation, and tighter integration with
cloud-native ecosystems; however, better long-term communication to manage
customer expectations would strengthen the vendor’s codevelopment model.
- Capabilities. The
data.world platform stands out for its semantics, issue remediation, and
intuitive stewardship support capabilities. Its collectors simplify
metadata ingestion across diverse sources, and its evolving lineage
capabilities cater for clear, interactive visualizations. Role-based
personalization and discussion features further support superior
collaborative governance. However, it currently lacks native capabilities
for observability, data masking, and anonymization. While its AI
governance efforts are solid, it’s less suitable for enterprises that
require sophisticated automation workflows, integrated policy
orchestration, or AI governance at scale.
- Customer
feedback. Customers consistently highlight ease of use, strong
modern data stack integration, and reliable customer success teams. Areas
for improvement include workflow maturity, more strategic onboarding, and
more versatile AI functionalities.
- Forrester’s
take. The data.world platform is a strong fit for organizations
seeking fast deployment, intuitive collaboration, and flexible
architecture.
View data.world’s detailed scorecard.
Ataccama
Ataccama delivers a unified platform that combines
cataloging, data quality, observability, and governance in a single, modular
architecture. Its automation-first approach and hybrid deployment model support
efforts to consolidate tooling and reduce integration overhead.
- Strategy. Ataccama’s
strategy centers on convergence — offering a single platform to manage
profiling, cleansing, lineage, and policy enforcement. Its roadmap
emphasizes genAI, agent-based automation, and AI-assisted remediation.
While its unified vision is appealing, broad coverage can limit depth in
areas like AI governance and advanced policy modeling. To strengthen
community engagement, Ataccama should better leverage its platform and
growing initiatives to enable effective peer-to-peer knowledge sharing,
particularly within industry verticals.
- Capabilities. The
platform scores highly in data quality, observability, and profiling, with
robust anomaly detection and remediation workflows. Its lineage engine
supports accurate cross-system tracing and impact analysis, while glossary
and policy features are tightly integrated with classification and access
control. Ataccama’s AI agent automates rule creation and profiling,
although broader AI governance and workflow reusability are still evolving
— making it less suited to those prioritizing deep AI governance or advanced
policy orchestration. The UI is clean and functional, although some
advanced features require custom configuration or scripting.
- Customer
feedback. Customers highlight Ataccama’s strengths in data
quality, lineage, and automation, along with its transparent pricing.
Areas for improvement include workflow reusability, AI governance
maturity, and a dedicated marketplace for data products.
- Forrester’s
take. Ataccama is a strong fit for enterprises seeking a unified,
automation-driven platform to manage data quality and governance at scale.
View Ataccama’s detailed scorecard.
OvalEdge
OvalEdge was founded in 2013 in Alpharetta, Georgia. It
offers a data governance platform with a modular design, no-frills approach,
and flexible deployment capabilities that targets a broad range of use cases
and fast time to value.
- Strategy. OvalEdge’s
strategy focuses on democratizing governance through simplicity and
affordability. Delivering on its vision to eliminate fragmented approaches
and enable faster time to value, OvalEdge is investing in market-aligned
functionalities like a native AI assistant, off-the-shelf templates, and
advanced lineage and visualization tools; however, its innovation strategy
is more conservative than its peers. It has a customer-driven roadmap,
with frequent releases and strong support from a responsive team. The
platform’s practical, value-focused approach resonates with cost-conscious
buyers.
- Capabilities. OvalEdge
scores well in stewardship workflows as well as security and compliance
capabilities. It offers solid metadata crawling and advanced features like
the AskEdgi assistant and governance recipes to support the stewardship
persona, while source-code-based lineage enables streamlined workflows for
a wide range of roles. AI governance and advanced policy modeling are also
solid. However, its advanced data quality, scalable glossary automation,
and complex marketplace features are still evolving.
- Customer
feedback. Customers highlight OvalEdge’s affordability,
responsive support, and ease of use. Areas for improvement include UI
polish, advanced data quality capabilities, and enhanced onboarding
assistance.
- Forrester’s
take. OvalEdge is a strong choice for midsize enterprises and
those in regulated industries seeking a comprehensive, budget-friendly
platform to scale governance with speed and flexibility.
View OvalEdge’s detailed scorecard.
Precisely
Precisely acquired Infogix in 2021 to enhance its data
governance and analytics capabilities. Its Data Integrity Suite is a modular,
end-to-end platform that integrates governance, quality, enrichment, and
observability to drive measurable business outcomes.
- Strategy. Precisely’s
vision is to unify data governance with quality, enrichment, and spatial
analytics into a single, accessible platform. The Data Integrity Suite’s
common foundation streamlines metadata management, security, and
AI-powered intelligence to reduce inefficiencies and accelerate adoption;
however, its innovation strategy is somewhat pragmatic and incremental. It
has a customer-informed and well-structured roadmap, but some customers
report delays in feature delivery and inconsistent communication. The
vendor’s approach — underpinned by a robust partner ecosystem and
supported by consulting expertise — enables effective adoption and
measurable outcomes.
- Capabilities. Precisely
delivers solid capabilities across observability and policy enforcement.
Its governance metrics reporting capabilities are noteworthy
differentiators, while it offers strong semantic detection, enrichment
datasets spanning various domains, and data valuation methodologies.
However, its lineage management capabilities are limited: They often
require manual effort and lack AI-driven inference. AI governance and data
masking features are also underdeveloped.
- Customer
feedback. Customers appreciate Precisely’s intuitive UI, strong
classification engine, and responsive support, praising its ease of use
and competitive pricing, particularly for smaller enterprises. Key areas
for improvement include lineage automation, workflow agility, and enhanced
masking capabilities.
- Forrester’s
take. Precisely is a strong fit for organizations seeking a
modular, business-friendly platform that balances governance, quality, and
enrichment — especially if ease of use and pricing flexibility are
priorities.
View Precisely’s detailed scorecard.
BigID
Founded in 2016, BigID has strong security and privacy DNA,
from which its current governance platform has evolved. Its modular
architecture and deep ecosystem integrations provide the foundation for a
solution that prioritizes security, compliance, and AI governance.
- Strategy. BigID’s
strategy is built around agentic AI and security-first governance,
redefining how organizations identify, manage, and protect structured and
specifically unstructured data; enforce policies; and adapt to evolving
regulatory requirements. It continues to advance AI copilots,
regulatory-aware agents, and autonomous remediation through its
customer-informed roadmap; however, innovation remains centered on
security and compliance, with governance enhancements steadily gaining
traction. While pricing transparency is an area for improvement, BigID is
a trusted and resourceful partner within the ecosystem, collaborating with
a wide range of technology solutions providers to deliver customer value.
- Capabilities. BigID
scores highly for its security and privacy features; it provides native
controls for masking, anonymization, and automated risk detection to
ensure Zero Trust access and proactive threat mitigation. Lineage
acquisition and visualization is an area for improvement, with limited
depth in contextual mapping and actionable insights for cross-system
dependencies and transformations. Its solid business glossary is enriched
with metadata and AI-driven suggestions, but BigID needs to add the
sophistication seen in competitors for scaling data literacy and managing
enterprisewide terminology.
- Customer
feedback. Customers praise BigID’s scanning, classification, and
privacy capabilities, along with its professional services. Common asks
include improved lineage visualization, scalable glossary automation, and
more clarity and versatility in pricing models.
- Forrester’s
take. BigID is ideal for enterprises seeking a modular, scalable,
AI-native platform to unify governance, privacy, and security — especially
in regulated, data-rich environments.
View BigID’s detailed scorecard.
Quest Software
Originally developed by erwin, erwin Data Intelligence by
Quest became part of Quest Software via its acquisition in 2021. It combines
cataloging, governance, quality, and marketplace capabilities into one
platform, with integration into erwin Data Modeler and a focus on AI readiness.
- Strategy. Quest
Software’s strategy centers on delivering a unified platform that bridges
technical and business users via a flexible governance framework and a
model-to-marketplace maturity model. Its roadmap emphasizes AI data
readiness, marketplace enrichment, and expanded data quality capabilities.
Quest Software continues to deliver steady, customer-driven innovation.
While its vision is shifting to a stronger AI focus, it lacks clarity and
has yet to be effectively communicated. The suite’s integration with Quest
Software’s broader portfolio and its focus on practical implementation
position it well for incremental growth, particularly in highly regulated
industries.
- Capabilities. Quest
Software delivers superior capabilities in data observability and internal
marketplace functionality, with standout features like automated data
value scoring and AI model certification. The platform supports structured
data well and is expanding into unstructured sources. While its glossary,
enrichment, and collaboration tools are solid, they lack the depth and
automation of leading competitors; its AI governance capabilities are
still maturing. Quest Software’s flexible metamodel, mind map visualizations,
and integrated data quality engine are key for organizations seeking an
end-to-end, reliable governance engine.
- Customer
feedback. Customers praise Quest Software’s ease of use,
integration with erwin Data Modeler, and responsive customer support. They
would like to see a simpler UI, external marketplace provisioning, and
more thorough documentation.
- Forrester’s
take. Quest Software is a strong fit for organizations seeking a
practical, integrated platform to scale governance from data modeling to
AI readiness.
View Quest Software’s detailed scorecard.
Contenders
OneTrust
Founded in 2016, OneTrust has grown from a privacy
management provider into a unified platform that brings together data
governance, privacy, and AI governance. The platform aims to help organizations
navigate regulatory requirements with integrated policy automation and
regulatory intelligence.
- Strategy. OneTrust’s
strategy focuses on compliance-first governance, integrating privacy,
consent, and AI risk management within core processes. However, its vision
isn’t distinctly articulated and is underwhelming given the speed and
expectations of the market. Its roadmap emphasizes AI governance, policy
orchestration, and data readiness, but its prioritization and
communication with customers on deployments reflect a reactive approach.
Its rich partner ecosystem is a key strength, though adoption beyond core
compliance and privacy teams is still gaining traction.
- Capabilities. OneTrust
delivers superior policy enforcement and privacy automation and strong
ethical AI governance; it earns high marks for its ability to support
compliance workflows and regulatory intelligence. Its classification
capabilities are strong, using AI to identify and categorize sensitive
data across diverse environments. However, its cataloging and lineage
acquisition capabilities lag, offering limited automation and depth for
metadata management and visualizing data flows. Enrichment capabilities
could also benefit from modernization, as they reduce the platform’s
ability to enhance metadata dynamically or support advanced data quality
monitoring.
- Customer
feedback. Customers value OneTrust’s privacy and data AI
readiness strengths, integration flexibility, and platform support. They
seek improvements in pricing model flexibility, lineage visualization, and
role-based UI personalization.
- Forrester’s
take. OneTrust is best suited for organizations in highly
regulated environments prioritizing regulatory compliance, privacy, and AI
readiness.
View OneTrust’s detailed scorecard.
IBM
IBM offers data governance capabilities through its Cloud
Pak for Data platform, anchored by Watson Knowledge Catalog and integrated with
tools like Manta for lineage and watsonx for AI governance.
- Strategy. IBM’s
strategy focuses on delivering enterprise-scale governance via a modular
platform that supports cataloging, glossary, and stewardship workflows.
Its vision emphasizes AI readiness and self-service access, and while IBM
is investing in watsonx to modernize its governance stack and is advancing
its AI governance capabilities, its execution lags its peers: Its roadmap
lacks clarity and urgency in addressing usability, collaboration, and AI
governance automation. Its partner ecosystem and regulatory alignment are
strengths, but adoption support and roadmap transparency remain weak
points.
- Capabilities. IBM
delivers solid cataloging, glossary, and stewardship features as well as
on-par performance in data discovery, semantics, and observability.
However, it scores below par in impact analysis and policy compliance due
to limited automation and actionable insights. It also needs to improve
collaboration, where it faces high demand for customizable UI features and
collaboration tool integrations. IBM’s strengths lie in its
enterprise-grade catalog and glossary, but it lacks the intuitive UX and
automation depth of competitors, making it less suitable for those wanting
a modern UX, collaboration, and AI governance automation.
- Customer
feedback. Customers appreciate IBM’s cataloging and glossary
capabilities as well as its implementation support. They cite challenges
with usability, collaboration, and the speed of innovation, particularly
in lineage, policy management, and data productization. IBM didn’t provide
reference customers for this evaluation.
- Forrester’s
take. IBM is a good fit for enterprises seeking a scalable,
catalog-centric governance platform with strong glossary and stewardship
support.
View IBM’s detailed scorecard.
SAS
Founded in 1976 in Cary, N.C., SAS is a pioneer in analytics
software and solutions. The vendor offers data governance capabilities as part
of its SAS Viya platform.
- Strategy. SAS
positions its governance capabilities in the context of its analytics
heritage, emphasizing data readiness for AI and decisioning. While the
platform showcases foundational governance features, SAS doesn’t aim to
compete directly with governance-first vendors. Its roadmap includes
enhancements to data quality monitoring, glossary workflows, and AI
governance, but current capabilities are largely SAS-centric and focus
mainly on technical users. SAS fails to articulate its vision and
innovation strategy clearly, and its community and pricing transparency
lag behind competitors.
- Capabilities. SAS
supports data stewards and analysts with integrated tools for cataloging,
profiling, and ensuring data quality, enabling them to align governance
with analytics workflows. However, gaps in advanced governance features —
such as semantics, complex lineage visualization, and AI governance —
limit its ability to provide automation and actionable insights for
complex use cases. While the platform supports classification, glossary
linking, and data masking, features like dashboards and policy enforcement
are still in development or require custom configuration. SAS’s strength
lies in its integration with the broader Viya ecosystem and support for
analytics-driven governance.
- Customer
feedback. Customers appreciate SAS’s data quality and profiling
tools and its ability to support analytics workflows. They note gaps in
collaboration features, policy management, and marketplace functionality.
SAS didn’t provide reference customers for this evaluation.
- Forrester’s
take. SAS is best suited for organizations that have invested in
the SAS ecosystem and need integrated data quality and governance to
support analytics and AI initiatives.
View SAS’s detailed scorecard.
Vendor Offerings
Forrester evaluated the offerings listed below (see Figure
3).
Figure 3 - Evaluated Vendors And
Product Information
Evaluation Overview
We evaluated vendors against three categories:
- Current
offering. Each vendor’s position on the vertical axis of the
Forrester Wave graphic indicates the strength of its current offering.
- Strategy. Placement
on the horizontal axis indicates the strength of the vendors’ strategies,
including elements such as vision and innovation.
- Customer
feedback. A halo on a vendor’s marker indicates above-average
customer feedback relative to the other evaluated vendors. A double halo
indicates outstanding customer feedback: We consider the vendor to be a
Customer Favorite. As part of this evaluation, we speak with up to three
customers of each vendor. We also consider customer input from our
previous research.
Vendor Inclusion Criteria
Each of the vendors we included in this assessment has:
- A
standalone data governance solution that integrates into open data
infrastructures. We didn’t consider vendors whose data governance
solutions primarily focus on their proprietary platform, solution, or
infrastructure. The solutions in this evaluation can be implemented and
used outside of the vendor’s own ecosystem.
- Broad,
enterprise-level support for data governance functionalities. The
vendor natively provides all core functionalities for this space and has a
demonstrated track record for supporting large enterprises. We didn’t
include vendors that provide an offering solely in one data governance
segment (e.g., data security, privacy and compliance, data strategy and
process solutions, analytics and insights support, data sharing and
commercialization).
- Coverage
of at least two major geographies. We only considered vendors
that have business presence and revenue in at least two major geographic
areas (e.g., North America, Europe, and/or Asia Pacific).
- More
than $25 million in annual category revenue. The vendor must have
at least $25 million in annual revenue from its data governance solutions
product in the last four quarters to participate in this Forrester Wave.
- Mindshare
among Forrester’s enterprise clients. Forrester clients
frequently mention the product as one they’re considering prior to a
purchase. We have heard about the product from our clients in the form of
inquiries, advisories, consulting engagements, and other interactions over
the past year. Other vendors mention this vendor as a competitor.
Other Notable Vendors
The Forrester Wave evaluation is an assessment of the top
vendors in the market; it doesn’t represent the entire vendor landscape. You’ll
find more information about this market and additional vendors that Forrester
considers to be notable for enterprise clients in our corresponding
report: The Data Governance Solutions Landscape, Q1 2025.
Supplemental Material
The Forrester Wave Methodology
A Forrester Wave is a guide for buyers considering their
purchasing options in a technology marketplace. To offer an equitable process
for all participants, Forrester follows The Forrester Wave™ Methodology to
evaluate participating vendors.
In our review, we conduct primary research to develop a list
of vendors to consider for the evaluation. From that initial pool of vendors,
we narrow our final list based on the inclusion criteria. We then gather
details of product and strategy through a detailed questionnaire, demos and
briefings, and interviews with customers (vendors may provide up to three
reference customers; we also consider feedback from other customers we’ve
spoken with). We use those inputs, along with the analyst’s experience and expertise
in the marketplace, to score vendors, using a relative rating system that
compares each vendor against the others in the evaluation.
We include the publishing date (quarter and year) clearly in
the title of each Forrester Wave report. We evaluated the vendors participating
in this Forrester Wave using materials they provided to us by April 25, 2025,
and did not allow additional information after that point. We encourage readers
to evaluate how the market and vendor offerings change over time.
In accordance with our vendor review policy, Forrester
asks vendors to review our findings prior to publishing to check for accuracy.
We score vendors that met our defined inclusion criteria but declined to
participate in or contributed only partially to the evaluation in accordance
with our vendor participation policy and publish their positioning
along with those of the participating vendors.
IBM and SAS declined to participate in the full Forrester
Wave evaluation process. For vendors that are not full participants, Forrester
uses primary and secondary research in its analysis. For example, we might use
public information, data gathered via briefings, and independently sourced
customer interviews to score the vendor. We may ask the vendor for an
abbreviated briefing and/or to provide reference customers. We may also rely on
estimates to score vendors.
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